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The University of Wollongong in Dubai Master of Business: Marketing
The University of Wollongong in Dubai

Master of Business: Marketing

0 Months

English

Full time

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Introduction

Marketing has become a key driver of businesses today. An innovative idea, product, service, technology or business model, alone cannot sustain a company, it needs to be paired with marketing.

Marketing plays an essential role for an organisation, from defining and managing the brand to promoting a product or service, it serves as the face of a company. It involves social media, public relations, advertisements, market research, events and more.

UOWD's Master of Marketing (previously known as Master of Business in Marketing) is ideal for marketers who are seeking to further their careers. You will have the opportunity to study a wide range of advanced topics in business, marketing and gain profession-oriented specialist marketing skills required to excel in management roles.

You will be trained to formulate strategic plans, evaluate marketing theories and frameworks, design projects using market research tools. You will also be equipped with the high-level skills to generate and position products and services for the market.

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