This course provides skills in coordinating communication projects and constructing brand strategies. An educational path tailored for graduates in technical, humanities, and business management disciplines.

The Specializing Master is a laboratory, structured as a creative department where, in addition to a deep practical activity, are connected research and design through experimentation which is a fundamental requirement given the extraordinary competition of new media, languages and dynamics.

Design the Digital Strategy is a first level university Specializing Master of the Politecnico di Milano, an evolution of “Specializing Master SNID – Social Network Influence Design”, which was created with the objective of training professionals to plan, coordinate, and monitor business, marketing and digital communication strategies.

The Specializing Master in User Experience Psychology (UxP) trains students to develop the skills and competences for designing, developing and evaluating easy, efficient and engaging experiences for the user, by adopting a unique interdisciplinary perspective that combines in-depth technical and psychological knowledge.

This Specializing Master includes courses with occupationally oriented content that is highly professional. Teaching faculty include selected professionals at the top of their fields, many of whom are members of IDEA, the Italian Association of Exhibition Designers. Lasting 12 months, the course program comprises of 1500 hours overall, half of which consists of classroom instruction and half of independent study, and is divided into three modules.

The Specializing Master trains designers able to work both in the field of garments and in urban and agonistic sportswear, but also in those areas where are required skills able to combine technical materials, new technologies and style.

The Master in Interior Design promotes the conception of interiors as relational spaces, designed to accommodate and organize all human activities. Environments that communicate and involve the user on a physical, emotional and social level.

Through POLI.design, the Politecnico di Milano devotes a specialized upper-level training programme to Service Design.

The Specializing Master in Sensorial Surface Design of the Politecnico di Milano, held in collaboration with Assopannelli-FederlegnoArredo, focuses on designing the perceptive and technical aspects of surfaces intended as a privileged "place" for experiential interactions, research, experimentation, and anticipation of aesthetic and socio-cultural trends. Starting from the functional and sensory qualities of the surfaces, the training course the Master focuses on the project of the emotional identity of the furniture and interior product.

The international Master in “Strategic Design for Innovation and Transformation” has the ambitious goal of shaping a new generation of design leaders who will help companies unleash their business potential through innovation.

The Specializing Master in Furniture Design ad POLI.design is based on the capacity of Italian companies, working in the furniture industry, to use design as a fundamental lever of competitive advantage and a structural element of corporate culture.

The Specializing Master provides the methodological tools and design skills to become an accessory designer, ranging from fashion to product and combining high craftsmanship with high technology.

The Specializing Master in Transportation & Automobile Design is a Master in Car Design of the Politecnico di Milano and it is a pathway to excellence for those who seek scientifically rigorous training to meet the professional challenges that automakers’ design departments are offering in this era of far-reaching change and radical innovation in the industry.

The Specializing Master in Design for Kids & Toys is organized in partnership with Assogiocattoli, which represents Italian manufacturers and distributors working in this industry. The Specializing Master in Design for Kids & Toys aims to train, in terms of content and method,a new generation of designers able to manage complex design processes in the world of products and services for kids.

Train innovative and sustainable product-service designers through an experimental approach that combines design, theory, strategy, and learning.