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5 MSc Programs in Marketing Studies Masters of Arts Consumer Affairs 2024



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  • Marketing Studies
  • Masters of Arts
  • Consumer Affairs
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MSc Programs in Marketing Studies Masters of Arts Consumer Affairs

Most people are familiar with the term “consumer affairs” in the context of entities that serve the interests of the public. In the academic world, however, it represents a relatively new but rising field of study that centers around gauging consumer habits and trends. If you’re interested in a cutting-edge field that offers much potential, a Master of Science (MSc) in Consumer Affairs may be right for you.

What is an MSc in Consumer Affairs? The program analyzes consumers, or purchasers, in their social, economic and ecological environment to ascertain data, trends and commonalities. Typical courses students may take include developmental economics, consumer behavior and spending and behavioral pricing. Once students master the basics of consumer economics, they go on to specialize in research fields such as consumer technology and innovation and sustainable consumption.

There are numerous benefits to earning an MSc in Consumer Affairs, perhaps most notable of which is receiving advanced training in a field that offers exciting room for new research opportunities and future growth. Indeed, experts believe that job creation for this field will grow exponentially over the next five years.

The costs of earning this type of degree vary by school and by location. To find out more about a particular program’s costs, contact the school directly.

Students who earn an MSc in Consumer Affairs find themselves marketable to an array of for-profit marketing companies in addition to nonprofit research organizations. Some graduates also end up doing policy work geared around consumer advocacy. Because the field is relatively new, the job market is expanding, and experts agree the potential for burgeoning research areas exists, making it an exciting field of study.

There are options to earn an MSc in Consumer Affairs online in both the United States and in other countries. Some students choose to combine online coursework with actual classroom courses. This is a practical option for working professionals and students with families. To get started, search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.